Superstar

This Adidas Pop Up Shop Showed Off Its Stan Smith Collection

By: Laura McQuarrie - Published: • References: cubify & gizmodo
It would be extremely difficult to have missed this Adidas pop up shop in London and just as hard not to know it belongs to Adidas. Aside from the brand's logo appearing on the giant white box, the big green stripes were a dead giveaway. Another useful detail on the outside of the box was a label, which informs passersby that the shop was open from the 16 - 19th of January.

The walls inside of the box were lined with shoes from the Stan Smith collection and also included a station to "Stan Yourself," by putting your face on a shoe, or 3D print their own custom lace locks.

Adidas set up a similar pop up shop in Barcelona around the same time last year, with a different coloring. Stats for Shoe Box Structures (UPDATE) Trending: This Year & Popular
Traction: 4,711 clicks in 45 w
Interest: 2.1 minutes
Concept: "adidas Pop Up"
Related: 77 examples / 59 photos
Segment: Males, 18-35
Comparison Set: 28 similar articles, including: new media-inspired footwear, flirty feminine streetwear, and unnecessarily jagged sole sneakers.