It would be sweet if these floating pictorials were more than just illusions. Imagine being able to soar above streets and forests to get anywhere you wanted. Check out all of these amazingly awesome floating pictorials.
Implications - The magic of Photoshop photography makes it so that nearly anything is possible. Ads that flaunt certain real-world rules (e.g. gravity) are perfectly situated to attract the attention of consumers. Companies should consider how they can utilize the power of digital photography to create remarkable campaigns.