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The Reform Clothing 2011 Lookbook is Flying & Fabulous

By: Allison Love - Published:   Updated: Jul 7 2011 • References: behance.net & behance.net
The Reform Clothing 2011 lookbook features models flying through the air in a cloud of smoke. The lookbook is definitely unique, and features a cool way to show off clothing without being boring.

The Reform Clothing 2011 lookbook is creative and fun, showing off amazing clothes for the fall season. Between stylish hoodies and sports jackets, the Reform collection is perfect for the fashionable guys in your life.

Implications - Consumers have become apathetic towards advertising featuring models which appear in familiar positions. As such, the fashion industry is experimenting with abstract poses that will reinvigorate consumer interest through bizarre imagery. Corporations in other industries may follow suit and ideate alternative advertising strategies which deviate from industry norms.

Stats for Soaring Fashion Photography Trending: Older & Warm
Traction: 20,160 clicks in 217 w
Interest: 4 minutes
Concept: Reform Clothing 2011
Related: 126 examples / 97 photos
Segment: Males, 12-35
Comparison Set: 46 similar articles, including: love letter lookbooks, retro nerd lookbooks, and relaxed rooftop lookbooks.