A powerful ad can be a huge win for brands, and this list of February 2019 commercials spotlights some of the best commercials on television this month.
The Super Bowl was this month, meaning brands spent time and creative resources developing something memorable that would also help illuminate its ethos. Standouts included Doritos' Now It's Hot Commercial, which tapped The Back Street Boys and Chance the Rapper. Meanwhile, Bumble opted to use Serena Williams to convey the brand's powerful message of female empowerment.
Other brands, like Kia decided to spend money on a good cause, instead of hiring a celebrity spokesperson. In the ad, the automobile company announced a scholarship that will help young people achieve a higher education.
SCORE
6.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 84%
Activity 87%
Freshness 8%
