If you’re stuck on thinking of unique Halloween costume ideas, what about ditching the outfit altogether and donning body paint instead? (Provided you don’t live somewhere cold.)

Some people might consider body paint a bit naughty, but it’s not necessarily always so. Think of major sports fans who dress up in painted on jerseys.. it might look a bit stupid (especially if it rains en route to the game), but it’s not offensive. And it would get major props for being a unique Halloween costume idea.

Body paint is attention grabbing and can be irresistible to the eye, making it an opportune way to make a statement, whether for branding purposes or activism. We’ve seen several ad agencies capitalize on the popularity of body paint, and we’ve seen others use body paint for daring awareness campaigns.

The viral nature of wearing nothing but color has made bodypainting one of the hottest ad mediums of 2008.

Earlier this year we featured a cluster of 15 body paint innovations, but we have been introduced to so many more tremendous examples, we felt it was time for an update. Not only that but top Trend Hunter Alex Covert pointed out bodypaint could make for some very interesting Halloween costume ideas.