From Record-Breaking Dance Videos to Virtual Baby Showers

By: Alyson Wyers - Jan 27, 2015
One of the great things about social media is that it connects people instantaneously regardless of where they live, which includes celebrity social media. While many famous pop culture figures are on platforms like Twitter, Instagram and Facebook, other everyday people are creating content online dedicated to (or making fun of) different actors, actresses, musicians and other public faces.

Through YouTube k-pop crossover star Psy was able to reach more mainstream audiences and those around the world. To benefit UNICEF, multilingual singer Shakira hosted a virtual baby shower on Facebook following the birth of her second child with Gerard Piqué. It was even Twitter that allowed Canadian DJ Deadmau5 to become engaged to Kat Von D before their relationship ended. Another example of celebrity social media is Greek-Swedish DJ Steve Angello and his social celebrity game campaign.