Neon fashion has made its inevitable comeback from the 1980s. It's easy to characterize what colors comprise fluorescent and neon fashion: If it's a shade you'd see in a highlighter multi-pack, it's in.
The slideshow below covers 50 of my favorite neon fashions. From unisex fuchsia outfits to printed neon eyewear, this cluster might require sunglasses to click through.
Implications - These vibrantly hued designs hints at the fact that consumers love big bold colors. Neon fashion has always been integral in representing retro looks from the 80s. With retro on a rise in the fashion industry, it's no surprise that designers are trying to integrate that element into their designs with a contemporary twist. Brands that combine classical styles with vibrant colors will profit on those who are sold on nostalgia.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
