Are water bottles good, or bad? Should we drink pure spring water, or tap water? Is it better to drink from plastic, glass or aluminum? How much do you really need to drink?
Drinking water is such a basic need, yet because of all the studies, marketing, glamorization and ethical debate, people are struggling with this bare essential.
Just to confuse you a little more, this cluster highlights some of the most interesting water revamps we've featured on Trend Hunter, from luxury bottles to self-self filling and solar-purifying canteens.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 85%
Activity 64%
Freshness 8%
