Talented
Sidel has developed a new bottle, called NoBottle, which uses significantly less plastic. Overall, the bottle drops the weight of a typical water bottle by roughly 1/3rd. The bottle is very flexible, meaning that when you squeeze it, the shape changes almost like a balloon. When you un-squeeze, the shape pops back.

Implications - The NoBottle is definitely a better alternative to PET bottles -- especially if you're the environmentally conscious type. It's lightweight which adds to the convenience of portability and it's eco so you're doing the earth and mother nature a favor. With its reusable capabilities, it'll be the perfect accessory to carry during jogs, workouts or any sporting event that you may be a part of.