29 Equestrian Innovations in Honor of the Breeders Cup

To celebrate The Breeders Cup, we’ve put together the most cutting edge features pertaining to horses, polo and anything equestrian.

The Breeders Cup is a world championship thoroughbred horserace which is usually a single-day event, but this year has been extended to include a second.

The extension of the Breeders Cup reinforces that the fascination with horse back riding is strong, but we’ve known that for a while as you’ll see from the slideshow below.

SCORE
5.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 85%
Activity 57%
Freshness 8%
Polo Back in NYC After 70 Years
CATEGORY
Marketing
Polo Back in NYC After 70 Years
Olympic Horse Doping
CATEGORY
Lifestyle
Olympic Horse Doping
Crossing America on Horseback
CATEGORY
Lifestyle
Crossing America on Horseback
Snow Polo
CATEGORY
Special
Snow Polo
£20,000 Christmas Hamper
CATEGORY
Special
£20,000 Christmas Hamper
Lasso Clothes Hanger
CATEGORY
Art & Design
Lasso Clothes Hanger
Actors Turned Country Singers
CATEGORY
Pop Culture
Actors Turned Country Singers
Horse-Powered Hybrid
CATEGORY
Autos
Horse-Powered Hybrid
Yoga For Equestrians
CATEGORY
Lifestyle
Yoga For Equestrians
Fashion Horse Race
CATEGORY
Lifestyle
Fashion Horse Race
Animal Leg Furniture
CATEGORY
Lifestyle
Animal Leg Furniture
Dating Unicorns
CATEGORY
Marketing
Dating Unicorns
Rocking Horse Toilets
CATEGORY
Unique
Rocking Horse Toilets
Custom My Little Pony's
CATEGORY
Life-Stages
Custom My Little Pony's
Supercars for Horse Trainers
CATEGORY
Lifestyle
Supercars for Horse Trainers
Equestrian Exercises
CATEGORY
Lifestyle
Equestrian Exercises
Godfather Horse Head Pillow
CATEGORY
Pop Culture
Godfather Horse Head Pillow
Real Life My Little Pony
CATEGORY
Unique
Real Life My Little Pony
Virtual Horseback Riding Simulators
CATEGORY
Lifestyle
Virtual Horseback Riding Simulators
Footwear for Pets
CATEGORY
Lifestyle
Footwear for Pets
Pimped Plastic Ponies
CATEGORY
Art & Design
Pimped Plastic Ponies
Pink Equestrian Fashion
CATEGORY
Lifestyle
Pink Equestrian Fashion
Horses with Hair Extensions
CATEGORY
Art & Design
Horses with Hair Extensions
Cowboy Couture
CATEGORY
Fashion
Cowboy Couture
Driftwood Horses
CATEGORY
Art & Design
Driftwood Horses
Zany Animal Hybrids
CATEGORY
Unique
Zany Animal Hybrids
Hippy Cowboy Fashion
CATEGORY
Pop Culture
Hippy Cowboy Fashion
Outrageous Spectator Hats
CATEGORY
Luxury
Outrageous Spectator Hats
Horseshoes for Humans
CATEGORY
Fashion
Horseshoes for Humans

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

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