Plaji Packaging Proposes the Storing of Garments in Aptly Shaped Boxes
Amelia Roblin — May 3, 2013 — Marketing
References: design.hoseo.ac.kr & packagingoftheworld
For stores that are full of sample garments, the Plaji packaging concept is a compelling one. Imagine that you try on several pairs of pants and shirts, determine your ideal style and size, and then collect the corresponding box that contains a never-worn article that you can take home.
For such a system, Lee Ju Young designed a line of cartons that are intended to hold and protect specific items of clothing. You can determine what's inside of these packages by the graphics on the outsides. Pairs of jeans would be stashed in two-legged boxes that are patterned like blue denim, and blouses are folded within containers that suggest the forms of shoulders and dipping necklines. Plaji packaging even comes with pop-out paper hooks that allow you to hang the cartons from the rod in your closet.
For such a system, Lee Ju Young designed a line of cartons that are intended to hold and protect specific items of clothing. You can determine what's inside of these packages by the graphics on the outsides. Pairs of jeans would be stashed in two-legged boxes that are patterned like blue denim, and blouses are folded within containers that suggest the forms of shoulders and dipping necklines. Plaji packaging even comes with pop-out paper hooks that allow you to hang the cartons from the rod in your closet.
Trend Themes
1. Tailored Packaging - Creating customized packaging solutions for specific products, such as clothing, to enhance customer experience and protect items during storage and transportation.
2. Graphic Communication - Utilizing graphics and visual cues on packaging to provide information about the product and create a visually appealing and engaging experience for customers.
3. Innovative Storage Solutions - Developing unique storage solutions, like cartons designed to resemble the shape and form of the product, to optimize space utilization and improve organization.
Industry Implications
1. Retail - Creating tailored and visually appealing packaging solutions can help brands in the retail industry enhance their brand identity, engage customers, and differentiate their products.
2. E-commerce - Utilizing tailored packaging and graphic communication can provide a unique unboxing experience for customers ordering clothing online, elevating the overall customer satisfaction and brand loyalty.
3. Logistics - Incorporating innovative storage solutions into the logistics industry can optimize space utilization during transportation and storage, resulting in cost savings and improved efficiency.
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