The 365 Days of Makeup Shows Extremes
Carly Foy — June 30, 2011 — Pop Culture
Dutch directors Lernert & Sander has made a big statement with their 365 Days of Makeup video.
The video, which was filmed over the course of nine hours, was see what one years worth of makeup looks like upon skin. The model, Hannelore, was sandwiched between panels that only allowed the spray makeup to hit her face and not get in her hair. The entire shoot used 228.40mL of makeup (that was seven bottles of Foundation S103; two bottles of Creamy Eyes E107; three Milky Lips L205 pens; and two bottles of Blush S301).
The 365 Days of Makeup video makes you realize that maybe it's time to embrace the national look.
Implications - Consumers want to embrace natural beauty. By showing extremes, it further causes the consumers to support the natural cause.
The video, which was filmed over the course of nine hours, was see what one years worth of makeup looks like upon skin. The model, Hannelore, was sandwiched between panels that only allowed the spray makeup to hit her face and not get in her hair. The entire shoot used 228.40mL of makeup (that was seven bottles of Foundation S103; two bottles of Creamy Eyes E107; three Milky Lips L205 pens; and two bottles of Blush S301).
The 365 Days of Makeup video makes you realize that maybe it's time to embrace the national look.
Implications - Consumers want to embrace natural beauty. By showing extremes, it further causes the consumers to support the natural cause.
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