Clifton Leaf is executive editor at Fortune Magazine and the author of the 2004 article 'Why We’re Losing the War on Cancer (And How to Win It),' which won the NIHCM’s journalism award. In this enthralling keynote address, Leaf discusses key themes from his award-winning article, speaking on the nature of cancer and the fallacies around the progress of researchers studying the disease.
Clifton Leaf argues that anything we say, can in fact be said in a simplified way and that the media has a tendency to add complications to already complex issues. In considering the burden of cancer, Leaf says the definition lies in the approximate measurements of the financial, emotional or social impact that the disease creates within the population. The burden of cancer is the cost of the disease. When considering the action to reduce the burden of cancer, it is better to simplify the answer.
Stats for Misunderstood Statistics of Cancer
Trending: Older & Chilly
Research: 609 clicks in 219 w
Interest: > 3 minutes
Concept: Clifton Leaf
Related: 13 examples / 10 photos
Segment: Neutral, 18-55
Comparison Set: 5 similar articles, including: structures that heal, thriving in any situation, and appreciating home through voyage.
Misunderstood Statistics of Cancer
More Stats +/-
Thriving in Any Situation
Structures That Heal
Appreciating Home Through Voyage
The Three A's of Awesome
Mental Illness as Artistic Ability
Clifton Leaf Keynotes
Clifton Leaf's keynotes take a look at the common misconceptions in society on a variety of topics,...
Get inspired by our collection of 2,000+ keynote speaker videos and 100+ courses of innovative content.