If the summer finds you craving fresh and vibrant cruise wear pieces, then the Zac Posen Z-Spoke Resort collection for 2011 is for you. Posen's sportier, more casual secondary line, Z-Spoke, was shown in New York recently and it included everything from head-to-toe floral ensembles to minty fresh jumpsuits, frocks and pant suits.
Offering a laid-back feeling that is also decidedly feminine, the Zac Posen Z-Spoke Resort 2011 line, while certainly not as edgy as the designer's main line, is sure to have many fashionistas feeling ready to take on the summer weather.
Key Themes Behind This Trend
- Fresh Cruise Wear Pieces
- Opportunity for fashion brands to create stylish and comfortable clothing for summer vacations.
- Head-to-toe Floral Ensembles
- Potential for floral pattern designers to create cohesive outfits with matching accessories.
- Laid-back Feminine Fashion
- Disruptive innovation opportunity for brands to create feminine clothing that is both casual and relaxed.
Where This Applies
- Fashion Brands
- Fashion brands can harness the demand for fresh cruise wear pieces by offering stylish and comfortable clothing for vacationers.
- Pattern Designers
- Pattern designers can tap into the trend of head-to-toe floral ensembles by creating cohesive outfits with matching accessories.
- Fashion Retailers
- Fashion retailers can cater to the trend of laid-back feminine fashion by curating collections of casual and relaxed design.
