The Yumi subscription was created when its founder Angela Sutherland realized that there were very few nutritious baby food options on the market.
When she first became pregnant, Sutherland did research into all the baby food products that were available on the market, after learning that "nutrition in the first 1,000 days [of life] is critical to a person's overall lifespan." She realized that even meals that claimed to be organic were high in fructose, and so she decided to take matters into her own hands.
The Yumi subscription offers six to 14 meals per week that start at $50. These meals were developed with the help of a team of pediatricians, nutritionists and chefs, in order to ensure that infants are able to gain all necessary nutrients in their first few months.