Sensibly Textures Fall Fashion

The Y/Project Fall/Winter 2020 Range is Inspired by the 70s

The Y/Project Fall/Winter 2020 collection was showcased on the runway of Paris Fashion Week and it features a plethora of post-modernistic looks. There is a strong inspiration drawn from the 70s and the exploration of different textures and layering to ease into the colder seasons.

The collection features a variety of denim designs, knitwear, and trousers with textural finishes. The color palette spotlights hues of orange, navy blue, and burgundy, along with powder blue to add a sense of softness. Some of the textural materials include sherpa and leather, which also conveniently prepare for the dropping temperatures. There are also some patterning in the capsule featuring bold prints and plaids along with patchwork detailing as well on classic pieces including suits and blazers.

Image Credit: Gio Statiano/Nowfashion

Post-modernistic Looks
Opportunity for designers to create innovative and boundary-pushing fashion that blends different styles and eras.
Textural Finishes
Potential for textile manufacturers to develop new materials and finishes that add texture and depth to clothing.
Bold Prints and Patchwork
Chance for fashion brands to experiment with bold patterns and patchwork detailing to create visually striking garments.

Where This Applies

Fashion Design
Disruptive innovation opportunities in fashion design to create unique and unconventional post-modernistic looks inspired by different eras.
Textile Manufacturing
Potential for disruptive innovation in textile manufacturing to develop new textural finishes and materials for clothing.
Fashion Retail
Opportunity for fashion retailers to showcase and market bold prints and patchwork detailing as part of their collections.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 78%
Activity 9%
Freshness 9%