Unpredictable Spring-Centric Fashion

Y/Project Presents a Look at its New Capsule for SS24

Fashion imprint Y/Project presents a look at its new collection designed for the Spring/Summer 2024 season during Paris Fashion Week. The runway show saw the looks of many fabric manipulations to push boundaries in design and visuals. It is followed by clustered boots and snake motifs which can be seen in the form of the serpent snakes or faux snakes wrapped around the model's chest or neck.

The seasonal capsule was unpredictable with many twists and new angles. The accessories for the season feature denim bags, boots with bunched detailing that meet stacked trousers, uneven tops, and dresses with crumpled textures. As a nod to past eras and the y2k inspiration, there are hooded denim looks to round it out.

Image Credit: Getty Images, Estrop

Fabric Manipulations
The new collection features fabric manipulations to push boundaries in design and visuals.
Twists and New Angles
The seasonal capsule introduces many twists and new angles in design.
Y2K Inspiration
The collection embraces the y2k inspiration with hooded denim looks.

Industries Being Reshaped

Fashion Design
Fashion designers can explore fabric manipulations to create unique and visually striking collections.
Accessories
The accessories industry can innovate by incorporating bunched detailing and crumpled textures in their designs.
Denim Manufacturing
Denim manufacturers can capitalize on the y2k trend by producing hooded denim garments.
SCORE
3.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 35%
Activity 44%
Freshness 20%