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Worn-In Leather Collections

The Hard Graft 'Coal' Leather Series is Relaxed and Ready to Wear

— October 30, 2015 — Fashion
This 'Coal' worn-in leather series from Hard Graft gives upscale leather products a relaxed, wearable feel.

Hard Graft is known for its beautiful, high quality leather bags and accessories, but the Coal collection takes it to the next level. The deep black worn-in leather looks so soft and supple that you almost want a pair of pajamas made out of it. The collection contains several varieties of bag, a sophisticated folio, a wallet and a smartphone case. The Coal black leather finish involves a vegetable-based tanning process, and then a rich waxing and dying to give it a deep, silky luster.

Hard Graft is a leather goods brand that provides the impression not only of luxury, but also of small-scale artisan craftsmanship. Its worn-in leather pieces are at once unique and classic.
Trend Themes
1. Worn-in Leather Trend - The emergence of worn-in leather in high-end leather goods creates an opportunity for companies to expand their product lines and appeal to a wider audience
2. Relaxed Luxury Trend - The rise of relaxed luxury in fashion and accessories presents an opportunity for designers to create products that combine high-quality materials with comfortable, everyday wearability
3. Vegetable-based Tanning Trend - Vegetable-based tanning is a growing trend in leather production, creating opportunities for ethical and sustainable brands to appeal to conscious consumers
Industry Implications
1. Luxury Goods Industry - The emergence of relaxed luxury and worn-in leather in high-end leather goods presents an opportunity for the luxury goods industry to appeal to a wider range of consumers and expand their product offerings
2. Fashion Industry - The trend towards relaxed luxury and the use of vegetable-based tanning in leather production creates opportunities for the fashion industry to tap into the growing demand for sustainable and ethical clothing and accessories
3. Artisanal Craftsmanship Industry - The popularity of worn-in leather and the emphasis on small-scale artisanal craftsmanship creates opportunities for brands to showcase their unique, handmade products and appeal to consumers seeking authenticity and quality
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