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Animated LGBT Campaigns

Android's 60-Second Ad Features Celebrities for World Pride Month

— June 23, 2015 — Social Good
Mobile operating system Android launched a 60-second commercial featuring animated gay celebrities to support World Pride Month. The campaign is called 'AndProud,' which is a hybrid version of the name "Android" and the word "proud."

The commercial is essentially a large outdoor party where people are dancing with partners, chatting with friends and having a good time overall. Android's small green robot mascot is seen throughout the commercial and waves a pride flag at the end of the clip.

Each celebrity, including Tyler Oakley and Hannah Hart, are made to look like the robotic cartoon mascot. This short ad promotes World Pride Month in an extremely positive way by incorporating familiar faces and a familiar brand into one happy and proud video.
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