Woolrich and Griffin work in collaboration for the Fall/Winter 2019 season with a collection of sustainable outerwear designs that are ready for the outdoors. The joint effort cuts down its waste production by highlighting the water consumption as well.
They use 60% organic cotton materials along with 40% recycled nylon materials that are designed with printing methods instead of coloration to further reduce the imprint. The highlighting piece made from this process is the reversible parka that has a zipper enclosure at the sides -- it can also transform into a poncho shell as well. The duo also entirely uses recycled polyester ripstop throughout the capsule, with 40% of the fabrication gathered from 1,500 Spanish fishermen.
What Makes This Trend Stand Out
- Organic Sustainable Outerwear
- The trend of using sustainable materials and reducing waste in outerwear design is disrupting the fashion industry.
- Collaborative Collections
- Collaborations between brands in the fashion industry are offering innovative solutions to sustainability and waste reduction.
- Recycled Materials
- The use of recycled materials, such as nylon and polyester, is revolutionizing the production process in the outerwear industry.
Sectors Adopting This
- Fashion
- The fashion industry can benefit from adopting sustainable practices and collaborating with other brands to produce innovative and eco-friendly collections.
- Outdoor Apparel
- Companies in the outdoor apparel industry can explore the use of organic and recycled materials to create sustainable and stylish products.
- Textile Manufacturing
- The textile manufacturing industry can focus on developing advanced printing methods for fabric design to reduce environmental impact and waste production.
