Discreetly Connected Timepieces

The William L. 1985 Timepieces Balance Analog and Digital Features

It could be argued by some that one of the biggest issues with smartwatches is that they look like smartwatches, so the William L. 1985 timepieces have been created to change this.

Looking like luxury timepieces with automatic movement, the watches are packed with Japanese technology with a French design to ensure they're stylish yet inherently functional. The timepieces will track your activity, send notifications directly to your wrist from your smartphone and even act as a remote shutter when you're snapping photos.

The William L. 1985 timepieces come in several different design options to choose from and acknowledge the shift in the market towards discreetly connected solutions. As consumers warm up to the idea of constant connectivity, the timepieces help to make the shock of switching from an analog to a digital solution easier to handle.

Discreetly Connected Timepieces
Smartwatches that resemble luxury timepieces, offering stylish yet functional features.
Japanese Technology on Luxury Watches
Luxury timepieces with automatic movement and advanced Japanese technology.
Shift Towards Discreetly Connected Solutions
Acknowledgment of the market's preference for discreetly connected timepieces.

Who This Affects Most

Luxury Watch Industry
Opportunity for luxury watch manufacturers to incorporate discreetly connected features while maintaining a stylish aesthetic.
Smartwatch Industry
Opportunity for smartwatch manufacturers to enhance their designs to resemble luxury timepieces, attracting customers who value both style and functionality.
Consumer Electronics Industry
Opportunity for consumer electronics companies to develop and market discreetly connected timepieces that appeal to a wider range of consumers.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 39%
Activity 49%
Freshness 8%