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Blogging Balance Breakdowns

This Infographic Illustrates How to Maintain a Well-Balanced Blog

— July 24, 2014 — Social Media
This infographic from Column Five creatively explains a well-balanced blog using food groups. Blogging is an essential component of successful content marketing. As such this visual representation describes what kind of content readers prefer to consume so marketers can efficiently execute blog posts with an impact.

A Well-Balanced Blog, similar to a well-balanced meal, is comprised of different groups and planned out over the week. Depending on your goal, your weekly strategy will look different. The infographic also breaks down the meal or blog by how much energy marketers should be spending on different types of content. Column Five also suggests daily blogging, as it improves ROI significantly compared to bloggers who only post on a monthly basis.
Trend Themes
1. Well-balanced Blogging - Opportunity for creating a blog strategy that incorporates different types of content to cater to reader preferences and improve ROI.
2. Visual Representation - Opportunity for using infographics or other visual content to creatively explain concepts and engage readers.
3. Daily Blogging - Opportunity for increasing blogging frequency to enhance ROI and establish a consistent online presence.
Industry Implications
1. Content Marketing - Opportunity for content marketers to develop well-balanced blogging strategies and leverage visual content for better engagement.
2. Graphic Design - Opportunity for graphic designers to create visually appealing infographics and other visual representations for blog content.
3. Blogging Platforms - Opportunity for blogging platforms to encourage and support daily blogging practices to improve ROI for bloggers.
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