Fashionable Payment Accessories

Hayden Cox and Westpac Created Stylish Wearable Tech Accessories

There are plenty of wearable payment innovations that have been introduced over the last few years but when it comes time to go shopping, the majority of consumers still can't imagine going to the store without a bag or a wallet—as such, Hayden Cox and Westpac teamed up on a range of stylish wearable tech accessories that people will be excited to sport.

In collaboration with designer and entrepreneur Cox, Westpac developed the Centsitive Objects collection, which includes inventive designs that house the Westpac PayWear Card. As a whole, the items in the collection were created to be convenient, multi-use, stylish, as well as battery-free and hands-free.

The five designs in the Centsitive Objects collection includes the convertible, waterproof two-in-one Band and Chain, a Slimline Keeper that can be added to a watch or a fitness band, a brooch-style Incognito Pin, the Nostalgia Pin and a sew-on Centsitive Patch.

Wearable Payment Innovations
The trend towards fashionable, convenient wearable payment technologies presents an opportunity for industries to create even more stylish and inventive designs that make going shopping hands-free and effortless.
Multi-use Payment Accessories
The growing demand for multi-use accessories such as the Westpac PayWear Card creates an opportunity for industries to produce functional yet stylish payment options that cater to the specific needs of consumers.
Battery-free Wearable Payment Devices
The development of battery-free payment devices such as the Centsitive Objects collection presents an opportunity for industries to design wearable payment technologies that are not only stylish but also environmentally friendly.

Who This Affects Most

Fashion Industry
The fashion industry can collaborate with financial services to create stylish and convenient wearable payment options that are functional and fashionable.
Fitness Industry
The industry can cater to active consumers' needs by incorporating payment technology into wearable fitness devices that require minimal handling.
Environmental Conservation
Industries can focus on using environmentally-friendly materials and battery-free technology to create a more sustainable future for wearable payment devices.
SCORE
5.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 79%
Activity 84%
Freshness 8%

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