Fast-Drying Hydrophobic Swimsuits

Watertex is the First Swimsuit of Its Kind That Towel Wipes Dry

Sheertex is now expanding into swimwear with an all-new hosiery brand called Watertex and the first-ever swimsuit that towel wipes dry.

Sheertex got its start in 2017 on Kickstarter and its patent-pending Sheertex Rip-Resist knit made from one of the world's strongest polymers was named one of TIME's Best Inventions of 2018. In 2023, the future of swim technology is ready to be introduced with Watertex and a product that's "expertly designed to offer the smoothest transition from water to land."

The sleek, one-piece black swimsuit boasts hydrophobic properties and a design that dries in half the time of competitors. This swimsuit means more time to enjoy the water and less time waiting for the suit to dry before putting on summer articles of clothing.

Hydrophobic Swimsuits
Watertex's hydrophobic swimsuit is a trendsetting innovation that could change the swimwear industry by providing a more comfortable swim experience due to its quick-drying properties.
Patent-pending Knit
Sheertex's patent-pending Rip-Resist knit technology could revolutionize the textile industry and make it possible for other companies to create durable clothing materials.
Towel-wipe Dry Swimwear
The towel-wipe dry feature of Watertex's swimsuit creates a trend that could transform the swimwear industry by offering a hassle-free way to dry off rapidly.

Industries Being Reshaped

Fashion
Watertex's hydrophobic swimsuit and Sheertex's rip-resistant knit, both innovations within the fashion industry, give rise to disruptive ideas for future clothing technology.
Outdoor Recreation
Watertex's hydrophobic swimsuit is expected to disrupt the outdoor recreation industry, leading to functional swimwear products that cut out the drying time in half.
Textile
Sheertex's patent-pending Rip-Resist knit technology could cause a disruptive shift in the textile industry by replacing conventional threads and fabrics with an incredibly durable alternative.
SCORE
5.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 68%
Activity 83%
Freshness 17%

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