Every Wanderlust + Co collection is inspired by a story and energy that the company wants to bring into the world. ‘The Book Club Collection’ is about kindness for your younger and future self and the strength to complete this book of life.
The brand has said that “the capsule nods to past nostalgia, and reflects on new energy that the next chapter can bring.” Each necklace is made of brass, 14K gold plating, zirconia crystals, and is nickel-free.
The collection includes five gold locket necklaces: ‘Dear Future Self,’ ‘Dear Younger Self Gold,’ ‘Story Gold,’ ‘Moonlit,’ and ‘Where Hopes & Dreams Live.’ The wearer is constantly reminded that things will get better and to stay connected to themselves.
Image Credit: Wanderlust + Co
Key Themes Behind This Trend
- Self-love Jewelry
- Opportunity for jewelry companies to tap into the growing market of self-care and personal empowerment by designing jewelry with empowering messages.
- Nostalgia-inspired Jewelry
- Opportunity for jewelry companies to create collections that evoke nostalgia and resonate with customers' sentimental desires.
- Inspirational Necklace Collections
- Opportunity for jewelry companies to boost customer engagement by creating themed necklace collections that promote positive messages and storytelling.
Where This Applies
- Jewelry Industry
- Jewelry companies can innovate by exploring new ways to incorporate storytelling and messages of self-love into their designs.
- Fashion Industry
- Fashion brands can collaborate with jewelry companies to create matching jewelry pieces that complement their clothing collections and expand their product offerings.
- Personal Development Industry
- Personal development companies can offer customized jewelry pieces as personal empowerment tools for self-care and emotional support.
