Color Blind Photo Editing

Ta-ku Created a VSCO Photography Preset That Describes His Journey

Regan Matthews is an Australian musician of many talents that's better known by his stage name Ta-ku, with his work now appearing on a special VSCO photography series that promotes his poetic imagery and the impressive range of the editing app.

The artist takes all of the photos himself and adjusts each with the collaborative 'Ta-ku x VSCO preset.' Ta-ku introduces the VSCO photography series by saying "Ever since I was a child. I struggled with identifying color. At times it would be embarrassing. Other times it would be fascinating."

He continues to explain that this was something that always made him feel insecure, causing him to limit himself in his graphic design studies, however was nonetheless a necessary step in his journey. He notes that the collaborative preset is "dedicated to all those who are never scared to try something new – regardless of how inferior we may feel.”

Poetic Imagery
Opportunity for businesses to incorporate artistic and expressive visuals in their products or services.
Self-expression Through Photography
Potential disruption in the photography industry as more people seek unique ways to showcase their personal style.
Collaborative Editing Presets
Opportunity to develop collaborative editing tools that allow users to customize their photos with the presets of their favorite artists.

Where This Applies

Art and Design
Innovations in color-blind-friendly design tools can provide opportunities for artists and designers to create inclusive and accessible artwork.
Photography
Emerging demand for presets and editing tools that enable users to achieve unique artistic effects in their photos.
Technology
Advancements in image recognition and editing software can enable the development of more intuitive and automated color-blind photo editing tools.
SCORE
5.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 79%
Activity 79%
Freshness 8%

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