'Do Nothing. Do Good.' is a new app that allows users to contribute towards volunteer causes in the future. While many consumers are interested in contributing their time and money, it is difficult for many people to fit volunteering into their schedule. This app makes it easier for individuals to support a good cause simply by stepping away from their smartphones.
The app was designed by the creative agency '&Barr' and it is designed to be simple enough for anyone to use. The app operates through the use of a timer that tracks how much time the user spends away from his or her phone. The time that a user spends away from their mobile device is then translated into Do Good hours that are put towards volunteer causes in the future. The idea is to get consumers to detach themselves from their digital devices and think about how much good can be done with that extra time.
The app provides a clever way of encouraging people to reengage with the wold around them and take a much-needed digital detox.
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