Adventure-Encouraging Outerwear

The Vollebak Planet Earth Jacket is Lined with Cordura

The Vollebak Planet Earth Jacket is the latest from the experimental adventure brand that will provide wearers with an ultra-durable piece of outerwear that is designed to get better with every day of wear. The jacket is constructed using waxed cotton along with Cordura fabric on the interior for the lining to put a focus on enhanced durability against damage. The jacket is outfitted with a total of nine pockets that includes four layers one in the front, two large ones in the bellows, an oversized storage pocket on the interior and two concealed ones on either side of the chest.

The Vollebak Planet Earth Jacket comes in gray, green or blue color options to choose from and is priced at $795.

Durable Outdoor Clothing
There is a market for ultra-durable outerwear pieces that are designed to get better with every wear.
Innovative Fabric Applications
Companies can experiment with using new materials such as Cordura for clothing lining.
Functional Pockets Design
Designing clothing pieces with practical pockets that serves a purpose for outdoor adventures can be a selling point.

Where This Applies

Outdoor Apparel
The outdoor clothing industry can cater to adventurous customers by offering durable and functional clothing pieces.
Fabric Manufacturing
Companies that specialize in fabric manufacturing can explore innovative applications of materials for clothing designs.
Luggage and Travel Equipment
The luggage and travel equipment industry can experiment with incorporating functional pockets and enhanced durability into their designs.
SCORE
5.2 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 75%
Activity 70%
Freshness 11%