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Hedonistic Hustler Captures

The Major Vogue Paris August 2011 Editorial is LA Hot and Heavy

— July 19, 2011 — Fashion
The major Vogue Paris August 2011 editorial features a cavalcade of the fashion world’s most coveted supermodels in a series of revealing outfits as they take to the streets of Los Angeles, California.

This Vogue Paris August 2011 editorial features Lara Stone, Freja Beha Erichsen, Isabeli Fontana, Natasha Poly and Arizona Muse, all of whom have graced covers of major fashion magazines like Vogue Italia, Vogue Paris, and V Magazine, amongst others. Their major fashion campaign clients also include brands like Armani Jeans, Chanel, Tommy Hilfiger, and Saks Fifth Avenue.

In this massive Vogue Paris August 2011 editorial, photographers Inez van Lamsweerde and Vinoodh Matadin snapped an impressive 64 magazine worthy shots, all of which show the models engaged in various displays of carefree hedonism. My favorite photograph in the shoot sees Lara Stone standing on a wall, styled in a gorgeous black business casual suit with shoulder pads, and holding the hands of two muscular, shirtless blonde men. The power and confidence Stone displays is a perfect illustration of what this editorial is about—the raw power, beauty and timing of these diverse supermodels.
Trend Themes
1. Fashion Supermodels on the Streets - Incorporating supermodels in streetwear fashion campaigns to create a disruptive advertisement and contrasting this with alluring photography.
2. Business Casual with a Twist - Mixing business casual wear with bold accessories to create a hybrid fashion idea suitable for work and play.
3. Hedonistic Lifestyle Advertising - Reimagining advertising campaigns to feature liberating and adventurous lifestyles that resonate with younger generations.
Industry Implications
1. Fashion Industry - Fashion industry can draw on the trend of mixing business casual wear with bold accessories and experiment with new designs.
2. Photography Industry - Photography industry can experiment with the hedonistic lifestyle advertising trend to capture magazine-worthy shots that truly resonate with viewers.
3. Marketing Industry - Marketing industry can embrace the trend of fashion supermodels on the streets and diversify advertisements with fresh perspectives that appeal to younger demographics.
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