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Vogue Korea April 2010 Takes it Back to the '50s

— March 22, 2010 — Fashion
Vogue Korea April 2010 has captured the spirit of spring in an editorial called 'Will you Date Me?,' which is taken in a field of blossoming white flowers. Models Han Hye-jin & Kim Won-kyoung showed off their sporty sides as they posed with old school sports equipment.

With a theme harking back to the '50s, the two models wore clothes that resembled that time era but with a modern twist. For instance, the models wore puffy skirts that could be mistaken for your grandma’s, but they were paired up with preppy school blazers for a more contemporary look.

Trend Themes

  1. Retro Sport Fashion — Disruptive innovation opportunity in the fashion industry to modernize retro athletic wear for a new generation.
  2. Old School Sports Equipment — Disruptive innovation opportunity in the sports equipment industry to create modern versions of classic sports gear.
  3. Vintage-inspired Photography — Disruptive innovation opportunity in the photography industry to integrate vintage elements into modern editorial shoots.

Industry Implications

  1. Fashion — Disruptive innovation opportunity for fashion designers to explore retro and sporty themes to attract the modern consumer.
  2. Sports Equipment — Disruptive innovation opportunity for sports equipment companies to modernize classic sports gear without sacrificing retro charm.
  3. Photography — Disruptive innovation opportunity for photographers to incorporate vintage elements into modern photo shoots for a unique look.
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