Metallic Mountainside Editorials

Joan Smalls Stars in the Vogue Italia May 2014 Issue

Joan Smalls resembles a mermaid on land in the 'Shining' editorial for the Vogue Italia May 2014 issue. Looking particularly statuesque, Smalls poses for photographer Sølve Sundsbø amidst awe-inspiring mountains. Despite the breathtaking qualities of the surrounding landscape, Smalls manages to demand the viewer's full attention.

Fashion editor Anastasia Barbieri styled Smalls in a series of curve-hugging gowns. Whether she's pouring herself into a slinky, liquid gold number or rocking a pleated metallic frock, one thing is for certain: Smalls looks absolutely phenomenal. In fact, any one of these dresses would land her on a Best Dressed List.

Unfortunately, it doesn't look like anyone will ever have the privilege of seeing her in them -- Smalls seems perfectly content lounging around the secluded mountainside.

Mountain-inspired Fashion
Opportunity for clothing brands to incorporate mountain-inspired styles into their product lines.
Metallic Dresses Trend
Potential for fashion designers to create more metallic dress options to satisfy consumer demand.
Outdoor Photoshoot Locations
Increase in demand for clothing brands and fashion photographers to utilize outdoor, nature-based locations for photo shoots.

Where This Applies

Fashion
Increase in demand for mountain-inspired and metallic dress fashion lines.
Photography
Opportunity for photographers to expand their portfolios by incorporating outdoor, nature-based photo shoots.
Tourism
Promotion of fashion and photography on mountains or outdoor locations can attract tourists and promote local tourism.
SCORE
5.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 89%
Activity 71%
Freshness 8%

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