Crista Cober looks like she's escaped the tyranny of a nine-to-five desk job in the 'Into the Woods' editorial for Vogue Australia's May 2014 issue.
Will Davidson photographed the brunette beauty in several business casual outfits (think sheer blouses, high-waisted trousers and pencil skirts, all in delicious neutrals) as she wanders in the sanctuary of the forest. Though Cober might look a little out of place, the natural backdrop certainly provides a nice juxtaposition to her professional wardrobe, curated by Christine Centenera.
Cober's beauty look is a little more suited to her surroundings. Makeup artist Kellie Stratton opted for a fresh-faced look consisting of groomed eyebrows, light mascara and berry-toned lips. Hair stylist Jenny Kim finished off with a messy, wavy 'do.
What's Driving This Trend
- Outdoor Fashion Editorials
- Opportunity for brands to showcase their clothing in natural and rustic settings, attracting consumers who appreciate the merging of fashion and nature.
- Nature-inspired Professional Attire
- Disruptive innovation opportunity for designers to create workwear that incorporates elements of the natural world, providing a fresh and unique take on business fashion.
- Minimalistic Beauty Looks
- Innovation potential for beauty brands to promote natural and understated makeup and hair styles that complement the simplicity and tranquility of the outdoor scenery.
Who This Affects Most
- Fashion
- Opportunity for fashion brands to collaborate with photographers and stylists to create visually appealing outdoor fashion editorials, attracting nature-loving consumers.
- Design
- Opportunity for designers to create nature-inspired professional clothing that combines functionality, style, and a connection to the environment.
- Beauty
- Beauty brands can explore minimalistic and natural beauty looks that align with the serene and organic backdrop of outdoor fashion editorials.
