Strongly Chromatic Fashion Collections

Virgil Abloh's Louis Vuitton Debut Boasts Prismatic Colors

A sneak peek of Virgil Abloh's Louis Vuitton debut is offered on Hyperbeast's website and the Spring/Summer 2019 collection is promising. With a daring use of colors and experimental fabrics, the collection allows the consumer to envision a bold, strong and forward-thinking capsule from the preview.

So far, Virgil Abloh's Louis Vuitton venture seems to make use of transparent fabrics and experiment with prismatic light-responsive qualities. The designs of the handbags also boast a recurring stylistic element that unites them — a grunge-inspired chain motif.

What the sneak peek of Virgil Abloh's Spring/Summer 2019 reveals is that the designer mixed his artistic vision with the traditional silhouettes and recognizable patterns of the French fashion house.

Prismatic Colors in Fashion
Disruptive innovation opportunity: Develop new materials or finishes that create prismatic effects on clothing.
Transparent Fabrics in Fashion
Disruptive innovation opportunity: Incorporate advanced technological features into transparent fabrics, such as light-responsive qualities.
Grunge-inspired Chain Motifs in Fashion
Disruptive innovation opportunity: Fuse a grunge aesthetic with high-end fashion by incorporating chain motifs in unexpected and creative ways.

Sectors Adopting This

Fashion Industry
Disruptive innovation opportunity: Integrate technology into fashion production processes to create innovative and unique designs.
Textile Industry
Disruptive innovation opportunity: Develop new textiles and fabrics that are transparent, durable, and have added functionalities.
Luxury Goods Industry
Disruptive innovation opportunity: Explore new ways to incorporate unconventional elements and designs into luxury products, creating fresh and exciting offerings.
SCORE
6.5 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 96%
Activity 91%
Freshness 8%