Anonymous secret sharing apps like Secret and Whisper have become pretty popular, but the Awkward app brings a new dimension to this concept by allowing people to share a video confession. Instead of sharing a written secret, Awkward brings a human touch to confessions with 10 second videos of people vocalizing their deepest darkest secrets. Depending on how much you're willing to fess up, the app has a blur tool that can be adjusted to mask your face a little bit or a lot.
The app is like the stories of Post Secret come to life, and the Awkward app definitely delivers the awkward factor since a lot of the confessions are truly embarrassing or uncomfortable to listen to.
What Makes This Trend Stand Out
- Video Confession Apps
- Opportunity for creating a more immersive and personal experience for anonymous secret sharing through video confessions.
Sectors Adopting This
- Social Media
- Disruptive innovation opportunity for anonymous social media platforms to expand their offerings and attract more users.
- Psychology and Therapy
- Potential for incorporating video confessions into therapeutic practices for individuals seeking emotional release and healing.
- Entertainment
- Opportunity for creating a new genre of reality TV or online content that focuses on real people sharing their deepest secrets in video format.