Romantic Reinvented Crystallized Fragrances

The Versace Bright Crystal Absolu Perfume is Elegant

Romantic fragrances are brought to a complete stand still with the release of Versace Bright Crystal Absolu.

Versace has put out multiple fragrances in the past, but none as charming and lovely as this. This sweet-smelling fragrance exhibits a a sleek crystallized look that adds to its already romanticized packaging. Released seven years ago, this perfume is back and gunning for hearts with a more epic and iconic version of itself. There’s a reason it was the best seller for the fashion house, hence why it was brought back. Created by perfumer Alberto Morillas this fierce fragrance features various pretty scents such as pomegranate, middle raspberry and lotus flower.

The Versace Bright Crystal Absolu Perfume is for the lovers.

Romantic Reinvented Fragrances
Opportunity for disruptive innovation in the fragrance industry by creating romantic scents with unique packaging designs.
Crystallized Perfume Packaging
Opportunity to disrupt the packaging industry by incorporating sleek crystallized looks into fragrance designs.
Iconic Perfume Revivals
Opportunity to disrupt the fragrance market by bringing back and reinventing popular perfumes.

Sectors Adopting This

Fragrance Industry
Opportunity for disruptive innovation in the fragrance industry by creating romantic scents with unique packaging designs.
Packaging Industry
Opportunity to disrupt the packaging industry by incorporating sleek crystallized looks into fragrance designs.
Fashion Industry
Opportunity for disruptive innovation in the fashion industry by reviving and reinventing popular perfumes.
SCORE
1.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 13%
Activity 17%
Freshness 8%