Tonal Summer Sneakers

Nike Give the Air Huarache and Vandal High Supreme a Summer Makeover

Sportswear giant Nike introduces the latest iterations of its iconic Air Huarache and Vandal High Surpreme silhouettes. This time, the two signature footwear models take on a summer-appropriate colorway, which is a blend of multicolored designed adorning parts of each sneaker. Each one is highlighted by this vibrant pattern, it is more prominent on the Air Huaraches -- seen throughout the paneling details. On the Vandal High Supremes, the colorful design decorates the swoosh detail and the ankle straps.

Each shoe sees a touch of mint detailing, printed accents, tonal lace systems, and gum soles that wrap around the model. The Huaraches are constructed with leather uppers while the Vandals are crafted with canvas uppers. Both of the new iterations are now available for purchase online at Nike.

Summer Sneakers
Opportunity for other sneaker brands to create summer-themed versions of their iconic silhouettes.
Multicolored Design
Opportunity for fashion brands to experiment with colorful patterns and prints on various clothing items beyond just sneakers.
Tonal Lace System
Opportunity for shoe brands to innovate by creating adjustable yet easy-to-use lacing systems using different materials and designs.

Sectors Adopting This

Sportswear
Potential for other sportswear brands to launch summer-themed versions of their popular athletic shoes and apparel.
Fashion
Opportunity for fashion brands to use colorful patterns and prints on different clothing items and accessories to add a pop of color to summer wardrobes.
Footwear
Opportunity for shoe brands to explore new ways to design and construct their lace systems to enhance their product experience for customers.
SCORE
5.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 84%
Activity 71%
Freshness 8%

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