Streetwear label Paradise Youth Club unveiled its latest collection, entitled 'Utopian Frequency,' for the upcoming warmer weather. The new Spring/Summer 2018 collection takes on the concept of previous encounters with creative forces, in commemorating a space that fosters constructive communication for one another. The new Paradise Youth Club capsule is comprised of silhouettes such as crewneck sweaters, long-sleeve shirts, t-shirts, shorts, caps, shorts, pants and lightweight jackets.
The Utopian Frequency collection boasts a summer-themed color palette, with colors like orange, yellow, red and blue mixed with classic white and black. There are satirical accents throughout the collection, such as the profane typographical graphics.
A standout item from the collection is the checkered button-down shirt with matching walking shorts, as well as a vibrant orange jacket with button closures. The Utopian Frequency collection will be available in April online and at select retail locations.
Why This Trend Is Growing
- Creative Streetwear
- Opportunity to disrupt the fashion industry by offering unique and artistic streetwear designs.
- Summer-themed Color Palettes
- Disruptive innovation opportunity in the cosmetics industry by creating summer-themed makeup collections inspired by vibrant color palettes.
- Satirical Graphics
- Potential disruptive innovation in the graphic design industry by creating satirical and provocative visual content for various media platforms.
Industries Being Reshaped
- Fashion
- Opportunity for fashion brands to incorporate creative streetwear designs into their collections.
- Cosmetics
- Disruptive innovation opportunity by developing makeup products inspired by summer-themed color palettes.
- Graphic Design
- Opportunity for graphic designers to explore satirical and provocative visual content for advertising campaigns and media platforms.
