Levi's is teaming up with Goodwill to help consumers donate their used clothes and shoes this holiday season. With Black Friday just around the corner, many consumers are preparing to stock up on brand new items. Instead of concentrating on buying new products, this campaign encourages consumers to give back.
As part of the new partnership, Levi's will provide shipping boxes that consumers can use to donate their used clothes and shoes. The boxes can be filled with any brand of clothing or shoes, as long as the items are clean and dry. Users can then print a free shipping label from the company's website. For each box shipped, Levi's will donate $5 to Goodwill.
The idea behind the campaign is to help shift consumer behavior around the holiday season and encourage people to give to those who are truly in need.
This Brand is Helping Consumers Donate Used Clothes and Shoes
Katherine Pendrill — November 23, 2015 — Marketing