Highly Adaptable Urban Backpacks

The STOLT Alpha is Sleek & Functional, Fusing Business with Sport

The industry is bursting at the seams with offerings of high-performance and extremely functional urban backpacks, but the STOLT Alpha is definitely one that captures attention. Due to its highly adaptable design — both functionally and aesthetically speaking — the product is able to accommodate the needs of business, sport and travel lifestyles.

The STOLT Alpha boasts an ergonomic design with padded back panels for comfort and a breathable mesh to avoid overheating. The body of these urban backpacks is water resistant and durable, which allows them to meet the demanding environment of the commuter. With pockets for every need imaginable, the STOLT Alpha also has a garment box with folding instruction where one can pack a suit without worrying about creases or unprofessionalism.

Adaptable Urban Backpacks
Backpacks that can accommodate the needs of business, sport, and travel lifestyles are a disruptive innovation opportunity for the fashion industry.
High-performance Backpacks
Backpacks with ergonomic designs and pockets for every need imaginable are a disruptive innovation opportunity for the outdoor and sports industry.
Water-resistant Backpacks
Water-resistant and durable backpacks are a disruptive innovation opportunity for the commuter and business industries.

Who This Affects Most

Fashion Industry
Developing adaptable urban backpacks that fuse function with style is a disruptive innovation opportunity for the fashion industry.
Outdoor and Sports Industry
Developing high-performance backpacks with ergonomic designs and pockets for every need imaginable is a disruptive innovation opportunity for the outdoor and sports industry.
Commute and Business Industry
Developing water-resistant and durable backpacks with garment boxes for suits is a disruptive innovation opportunity for the commute and business industry.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 56%
Activity 27%
Freshness 8%