Luxe Hipster Fashion

The Upper Class AW11 Collection Will Benefit the LoveArt& Organization

It can be hard to lead the hipster lifestyle as, let's face it, hipsters are constantly being judged for being "too trendy," but maybe adding some luxury-inspired items such as those found in the Upper Class AW11 collection will change that -- or, at the very least, alleviate some of the backlash.

The Upper Class AW11 collection is a new fashion label hailing from the United States that has set the tone for hipster style and future designs. Yet it isn't all glory and glam: Although the warped Chanel logo can be seen here and there, the brand is inspired by various charities as well.

Founder Laura Mendrin is set to give a portion of her Upper Class AW11 collection profits to LoveArt&. Last season her chosen organization was A.Skate.

Luxury-inspired Hipster Fashion
Opportunity for fashion companies to provide high-end, luxury products to the typically anti-establishment hipster market.
Fashion with a Cause
Creating an opportunity for clothing brands to partner with organizations and donate a portion of profits to charitable causes.
Hipster-inspired Future Designs
Opportunity for fashion designers to incorporate the current hipster style into future and innovative designs.

Industries Being Reshaped

Fashion
There is opportunity for innovative fashion companies to create collections that combine high-end, luxury fashion with anti-establishment hipster style.
Non-profits
Clothing brands have the opportunity to partner with non-profit organizations and donate proceeds of sales to a charitable cause.
Design
Designers need to pay attention to the latest fashion styles and movements, like the hipster culture, when creating new and future trends.
SCORE
5.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 86%
Activity 77%
Freshness 8%