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Target Cards Come With Free Digital Camera

 - Nov 12, 2008   Updated: Aug 2 2011
References: coolest-gadgets
Target decided that giving plain plastic gift cards wasn't really that interesting anymore so the marketing folks came up with the idea to offer a digital camera that doubles as a gift card. Now Target shoppers can give a holiday gift card/digital camera combo.

The camera has 50 bm of storage, a USB and is battery-powered. Included with the gift card-camera combo is a certificate to turn those digital images into prints.

Implications - During the recession, consumers were looking for the most affordable products. Items that offer a two-for-one deal are appealing to those who are trying to save money.