Airline Safety Equipment Accessories

These Fashion Accessories are Made from Upcycled Life Vests

These accessories have been created in partnership between Tocco Toscano and Singapore Airlines as a series of products constructed out of an unlikely material: upcycled life vests.

The products include pouches, purses, wallets and more which are all constructed using expired or decommissioned life vests found inside aircraft cabins. The products thus maintain a durable design that is instantly recognizable as an upcycled fashion item thanks to the text and images on the exterior.

The fashion accessories are each reinforced with apple leather to further enhance their eco-friendly nature and are finished with the Tocco Toscano branding alongside the Singapore Airlines logo. The products each maintain a bright-yellow design thanks to the upcycled life vest construction for an eye-catching finish.

Upcycled Fashion Accessories
Creating fashion accessories using recycled materials can appeal to eco-conscious consumers.
Branding Using Eco-friendly Materials
Using eco-friendly materials in branding can appeal to consumers concerned about sustainability.
Collaboration Between Industries for Sustainable Products
Partnerships between companies can lead to innovative and sustainable products that appeal to a wider audience.

Sectors Adopting This

Fashion and Accessories Industry
Upcycling materials in the fashion industry can help reduce waste and create unique products for consumers.
Airline Industry
Collaboration between airlines and other industries can create sustainable products to cater to eco-conscious travelers.
Sustainability Industry
Companies providing sustainable solutions can partner with other industries to create innovative and eco-friendly products.
SCORE
4.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 78%
Activity 31%
Freshness 12%