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The HO:LO Freeway Bags

 - Jun 12, 2008   Updated: Apr 6 2011
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According to W. McDonough and M. Braungart, upcycling is “making things better”. “Better” bags from HO:LO are made from “only urban” materials, such billboards, car safety belts, pieces of tarpaulin and workshop covers.

Take a look at some more recycled bags:

Implications - Upcycled products are becoming all the rage for eco-conscious consumers. Products that are made from recycled materials make the eco consumer feel that they are helping out the world because they are buying something that was made to reduce waste. Looking fashionable while helping out the planet is a common theme among upcycled products. The better the eco product looks, the more inclined to purchase consumers will be.