'Uniqlo IQ' is a new digital concierge service from the Japanese casual wear retailer Uniqlo that is now available to consumers in Japan who wish to find style inspiration and clothing recommendations with ease.
The AI shopping system is powered by Google Assistant and machine learning technology so that consumers are able to conduct smart searches by occasion, items seen in magazines, color or even their daily horoscope. Interactions with Uniqlo ID can happen through a chat interface or voice commands, which means that conversing with the digital assistant is a highly personal experience that is set on meeting one's individual needs.
Uniqlo ID is now available via the Uniqlo app, as well as the social media platform LINE and Google Assistant.
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