The new Under Armour Curry Lux model first appeared two weeks ago, HYPEBEAST reports, generating a surge of excitement amongst sneaker fans.
In order to promote a series of additional colorways for the Under Armour Curry Lux, the company plans to host a pop-up shop that will grant attendees the opportunity to purchase some of its latest releases. The Under Armour Curry Lux is said to have been inspired by Stephen Curry's personal style choices, giving the sneakers a more minimalist and understated edge that makes the footwear especially versatile to wear.
The pop-up shop that will be hosted by Concepts New York will include a total of five new colorways for the Under Armour Curry Lux, with a black and white leather sneaker offered in addition to an all-red and sand-toned suede models.
The Under Armour Curry Lux Will Be Featured at a Limited-Time NYC Shop
Riley von Niessen — August 8, 2016 — Fashion
References: underarmour & hypebeast