Ulrik Tofte Captures a Different Side of Africa
Vasiliki Marapas — October 10, 2014 — Fashion
References: ulriktofte.biz & featureshoot
Ulrik Tofte's latest project, titled 'The Key is Not to Blink,' focuses on the growing middle class population in Northern Ghana.
The changing socioeconomic climate has resulted in a shift to a more individualistic culture; one in which young people can dare to dream. However, these dreams may conflict with traditional values; pop culture and consumerism are likely to collide with ancient beliefs and family commitments, creating a shaky landscape for youth to navigate.
One thing is for sure: this series is a departure from the typical photography we're used to seeing out of Africa, featuring crippling poverty, famine and war. Instead, Tofte's series is a narrative hope, desire, anticipation and redemption. Progress may be slow, but it is possible. The greatest difficulty for these countries will be reconciling the future and the past.
The changing socioeconomic climate has resulted in a shift to a more individualistic culture; one in which young people can dare to dream. However, these dreams may conflict with traditional values; pop culture and consumerism are likely to collide with ancient beliefs and family commitments, creating a shaky landscape for youth to navigate.
One thing is for sure: this series is a departure from the typical photography we're used to seeing out of Africa, featuring crippling poverty, famine and war. Instead, Tofte's series is a narrative hope, desire, anticipation and redemption. Progress may be slow, but it is possible. The greatest difficulty for these countries will be reconciling the future and the past.
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