Swiss watch imprint Rado unveils the new True Square Thinline Les Couleurs Le Corbusier limited-edition watches that are inspired by the 'naturally harmonious' color palette used by architect Le Corbusier. The new watches are made from ceramic and sapphire crystal and they come in three tonal iterations.
Each one of the watches are detailed with a slim shape and squared face to blend together the brand's True Square and True Thinline looks. He explains that "Just as for Rado, shape and colour are essential elements of design. That's why we decided to pay tribute to his visionary eye and to take on the challenge of reproducing some of the non-trivial colours of Le Corbusier's palette in ceramics."
Image Credit: Rado
Why This Trend Is Growing
- Limited-edition Watches
- The limited-edition watches offer an opportunity for high-end watch brands to tap into the demand for exclusive and collectible timepieces.
- Ceramic and Sapphire Crystal
- The use of ceramic and sapphire crystal in watchmaking opens up new possibilities for durable and scratch-resistant timepieces.
- Inspired by Design Icons
- Design-inspired watches offer an opportunity for watch brands to connect with the artistic and architectural heritage, attracting design-savvy consumers.
Industries Being Reshaped
- Luxury Watch
- The luxury watch industry can leverage limited-edition releases to excite collectors and maintain brand exclusivity.
- Watchmaking
- The use of ceramic and sapphire crystal presents an opportunity for watchmakers to differentiate their products through premium materials and durability.
- Fashion & Design
- The collaboration between watch brands and design icons allows the fashion and design industry to explore new avenues for brand partnerships and artistic expressions.
