Paneling Chunky Luxe Sneakers

Balenciaga's Track Sneaker Arrives with Multiple Textiles

Luxury fashion house Balenciaga introduces a new iteration of its hiking-themed Track Sneaker in a colorway that spotlights black, green, and reflective 3M accents for the Fall/Winter 2019 season. The Track Sneaker is made up of multiple textiles, informed by rubber, mesh, and faux leather materials that boast an overall technically overlaying upper with cut-out accents.

The uppers are predominantly black to have a muted base before accented with a bold "BALENCIAGA" at the tongue, reflective 3M accents at the rear, typography on the lateral area, and a variety of green at the sole unit. This blends together neon green with the label's 'sage green' color sitting atop a sole unit constructed from rubber materials. To round out the sneakers are glossy black details and white foam at the foundation.

Chunky Sneaker Trend
The popularity of chunky sneakers continues to rise, providing opportunities for brands to create innovative designs.
Mixed Material Footwear
Footwear brands are experimenting with combining various materials to create unique and visually striking sneakers.
Neon Accents in Fashion
Neon accents are becoming popular in the fashion industry, offering a bold and eye-catching aesthetic.

Where This Applies

Luxury Fashion
Luxury fashion brands can take advantage of the chunky sneaker trend and incorporate mixed materials to create high-end, fashion-forward sneakers.
Athletic Footwear
Athletic footwear companies can explore incorporating neon accents into their designs to appeal to consumers looking for bold and vibrant sneakers.
Footwear Manufacturing
Footwear manufacturers can utilize the trend of mixed materials to develop new production techniques and create innovative designs.
SCORE
4.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 86%
Activity 52%
Freshness 8%