These toy bricks can be used to make a variety of different creations that are flexible and interactive.
Called 'Flexo,' the bricks can be used to design a multitude of toys and pieces including catapults, swing bridges, watch straps and reinforcements. They can be used along with other toy bricks of their kind, namely LEGO, to create dynamic variations in otherwise standard toys. The creators of these flexible bricks are looking to create a community in which an online library and crowd-sourced building instructions are available to those who use these toys.
These toy bricks are the result of a relatively simple concept that can be snowballed and used to create dynamic and playful pieces that are more interactive than they would be if they were made from rigid brick designs.
Why This Trend Is Growing
- Flexible Toy Bricks
- Flexo allows for greater diversity in toy creations, opening up opportunities for new interactive designs.
- Dynamic Toy Variations
- Using Flexo with other toy brick brands like LEGO introduces new possibilities for customizable and interactive toys.
- Community-driven Toy Building
- The creators of Flexo are fostering a community of users with an online library and crowd-sourced building instructions, encouraging collaboration and innovation in toy design.
Industries Being Reshaped
- Toy Manufacturing
- The flexible toy bricks represent disruptive innovation for the toy manufacturing industry, allowing for the creation of more diverse and interactive toys.
- Online Communities
- The development of an online community around Flexo presents opportunities for collaboration in toy building and expands the possibilities for interactive play.
- Educational Resources
- The creation of a library of building instructions for Flexo opens up opportunities for educational resources in the toy industry, enabling users to learn and build together.
