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Layered Timepiece Campaigns

The Latest Tory Burch Watches Advertisements Heap Accessories Together

— December 29, 2014 — Fashion
The Spring/Summer 2015 Tory Burch watches advertisements display the evident beauty of layered looks. Model Caroline Brasch is central to the campaign which placed her in front of a bright orange backdrop, showcasing shades that are commonly associated with the upscale brand.

Photographer Alasdair McLellan took these images of Brasch. The pictures showcase the label's current collection of timepieces which include ivory and navy blue straps, both of which imbue the series with a classic appeal.

By placing this assortment of watches together with numerous chunky gold rings, Tory Burch is appealing to a bold look that places several accessories together within the same ensemble. This will be appreciated by those who like to mix and match varying feminine adornments.
Trend Themes
1. Layered Timepiece Fashion - The layering of timepieces provides an opportunity for fashion brands to promote a bold and dynamic look that mixes and matches watches with other accessories.
2. Classic Timepiece Collection - Curating a collection of timepieces with classic color schemes presents opportunities for brands to reach out to consumers who value timeless style.
3. Bold Accessory Pairings - Combining statement pieces like chunky gold rings with a mix of accessories like watches allows for a unique and individualistic approach to fashion.
Industry Implications
1. Fashion and Accessories - This campaign is an opportunity for brands in the fashion and accessories industry to experiment with combining timepieces with other accessories.
2. Photography and Fashion Advertising - Photographers and fashion advertisers can create campaigns that embrace the layering of accessories to promote a bold and dynamic look.
3. Luxury Retail - Promoting a collection of classic and bold timepieces can generate interest and sales from consumers who value luxury and timeless fashion.
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